How Creative Designs Make a Difference in Marketing Activities??

Creativity is just like the soul of any advertising strategy. By creative we mean that extra effort which makes your identical product different from other alternatives. How effective an ad is to catch the target audience attention is directly linked with the success of creative graphics used. With ever increasing competition, it is required that an interesting tactics are used for grabbing public eyes instead of borings messages displays. This is why many businesses turn up to advertising agencies to get highly arresting marketing ads, campaigns.

In such agencies, a whole creative team dedicated for the development of fascinating designs, product displays, photo shoots, copy, catalogues etc is actively involved. Art directors, commercial photographers, copywriters, website developers and graphic designers are the major players that work together for offering the top notch quality creative design services in India. Their work stay connected with each other till the end as the aim is one- to make promotion eye catchy for all. Often lots of research for the history of company, its target group, product features and specialties are done to bring out an engrossing result.

Even for branding a thoughtful, creative and simple approach is required which can make a connection with audience. A strategy which is inspired from lifestyle of people and can make the viewers to respond is what a creative agency does for a business. It could be attractive visuals, brilliant music or graphics by professionals but all of them without distinctive reach can lead to uninspiring products representation. Your company reputation be it bold, sophisticated or highly luxurious must be reflected in its’ promotional materials for creating the right image.

This all can be made possible with the fresh ideas and creative talent for going beyond being obvious. Have a word with creative hub at Cannon eye for brand imaging, building or promotional activities related to furnishings.

How Photography Bring More Clients to Business??

No one is patient enough to read your website content or company profile. Visuals used on your company’s magazine or for creating its website speak about your status. Thus, images have got such a big role playing in marketing campaigns. The old saying, “an image can tell thousand words” is 100% true in advertising domain. Therefore, commercial photography has been seriously taken in the promotional activities.

Enough attention is laid upon the images, angles, features etc used in every click. The simple motto is to capture the attention of viewer in fraction of seconds. It could be a billboard, catalog, brochure, newspaper or any magazine ad, it has to be catchy enough to bring the viewer on the company’s store or website. Or at least an attractive picture would make the audience to go through product features. The question is what makes a shot arresting and interesting?

Very important and obvious is picture clarity which require advanced technology and hi tech cameras. Apart from that experts who have experience of handling these latest gadgets. Then, you have the creativity without which any latest equipment even can’t bag you good results. Audience would choose you one there is any connection made with them even if that means through images. This is why in commercial photography; story creating is accepted with open hands by all product photographers. They don’t just click product but smartly highlight their features by connecting them with lifestyle of target group. It makes the viewers to elicit a response when they see such thoughtful images.

Cannon eye has got an updated Photography infrastructure and biggest one in Delhi/NCR. Moreover, our experts possess innovative ideas to express the product with right feel. For soft furnishings, jewelry, hospital instruments or other stuff, we have decades of experience of photography. Make sure what your brand stands for is accurately displayed through your sales material. 

Impact Photography Is Making On Society

In this time of tech-heads, who has a time to waste minutes on going through product descriptions?? We just have a look at the image and that’s enough for making our opinion in fraction of seconds. A brilliant photography can certainly speak up your mind and convey the message within a blink of an eye. It is the reason in any advertising campaign; product photography holds a special position. By experts it is considered as the most powerful tool for captivating people and making them go through the entire product details. 

Not just clicking images by hi tech cameras but bringing life to pictures is what a professional product photographer does. He creates a story within a picture that relates with the lifestyle of target group. Such simple clicks have volumes which when go out grabs the audience. The art of making the audience to read more is what a modern photography is doing to people. Since, anyone can’t be proficient in this art form, need of professionals arises. They have years of experience on advanced cameras along with working in different lights and angles. Thus, they can bring out the true essence of a product more precisely than anyone else.

Capturing the moment with the feeling and message is a talent acquired by the photographers of Cannon eye. Our company has helped its naïve and already established clients to make a good name in the home textile industry with brilliant shots. Every time we come with something very unique, creative and more are successful in connecting with audience. Outdoor, indoor or on location, we are flexible to conduct shots anywhere as per client demands. That’s the reason we work for pan India as well as abroad clients not just for furnishings but jewelry, hospital devices, hardware etc too.

So, make your products sale graph accelerates steadily with the best of pictures. With our home textile photography, get pictures which speak about your brand in true sense and the success is all yours.

Build Brand Architecture Through Relevant Ways

Let’s start with this- you want to build an identity or start a brand, but then you are not alone. Are you??? No… absolutely not, everyday businesses decide to change their in game, to stay put in this drastically changing environment. We are entering an age where coming up with a brand is easy, but building its identity and getting it acquainted to the target audience is easier said than done. 

 

No matter how long you have been in the business continuous developments of brand is essential, unless and until you have an organized planned way all your efforts are bound to go in vain. I hope to convince you of two things i.e. market dynamics are changing and the change is happening at this very moment while to assist you cope with this challenge Cannoneye is here to assist you through all the trials and tribulations. If you want to stay competitive, you need to get 360 degree developments in various aspects of your functioning. Cannoneye helps a brand get the recognition it desires through its services in five domains which are as follows:

-      Creative Hub

Superlatively position your business with a combination of skill, experience and oodles of unique novel ideas. Get best of everything through highly creative and applauding ideas, which not only enhance your brand image, but also place your business on a different level altogether.

-      Photography

Showcase your identity with a larger than life way and observe how a picture presentation can change the way people perceive your brand.

-      Web solutions

Today biggest of the brands are built online first, before finding real time ground. Go global and take your business towards newer heights.

-      Print & Packaging

Since seeing is believing therefore attractive packaging of products does play an important role in placing a brand in high regards. The better the products look, greater they are perceived. 

-      Exhibitions & Fairs

Representing a brand on a larger platform where you can directly come in contact with the target audience is a highly interactive way of knowing your market position. The feedback from such events like fairs and exhibition proves to be useful in future days.

So what are you waiting for improvise, integrate and expand and see your business on a global front.

Revealing Inside Scoop of HGH India

Within the textile industry, HGH India offers a great communication between Indian trade buyers and international brands, importers and manufactures. For three days, a matchless business occurs in the highly competent ambiance. There is no doubt, same level of excitement this exhibition brings to both exhibitors and visitors. Much involvement from Indian brands in this domestic friar takes the level of thrill further.

HGH not just offers sourcing solutions at one platform for home stores but happens at the most appropriate time when retailers can do better sourcing. The duration of September till January is considered as festive and wedding season for Indians Therefore, chances of buying at trade level are pretty high for textile, home décor, house ware and gifts. In short, for the best planning, sourcing, corporate & social gifting HGH India 2014 is the right stage.

It could be the possible reason in its every next edition; HGH is able to attract a huge crowd even from international exhibitors including China, USA, Europe, Asia and Middle East. As per Mr. Jagdish khandelwal, Chairman of Jadish store” new Indian and international sources apart from Indian manufacturers and brands, help business to reach new heights.”  If sources are believed, in this edition, 80% more exhibitors are expected as compared to previous two editions.

The CEO of a reputed global brand expressed his views for this trade show by saying, “HGH has emerged as a vital platform for home textile players in India. Its popularity and size is increasing tremendously, three times more than a football game”. Last year, it was able to get 10,400 serious audiences, among which 90% were senior decision makers of respective organizations. Both departmental and online traders find this show useful for them since a huge variety can be seen here.

By hiring stall and exhibition services from experts, exhibitors make most out of HGH India. They participate to break the conventional sourcing and business rules, and going beyond rules to expand their business. At inexpensive rates, new sales leads, customer database, brand building or reimaging are some benefits which can happen through this fair. Latest innovations displayed in the event seem to be a great bliss for leading business owners as it aware about upcoming lifestyle of target audience. For further such information, stay connected with us.