Preparation for exhibition must
start the day when you receive the confirmation about your presence and space
in the event. Don’t wait for its opening to do planning and new creativity. Be
specific about your budget and objective of participating in the trade show. Keep
the fact in mind that visitors don’t have time to go in the details of each
stand. So, whatever you are preparing to present them should be very much
crisp, clear, informative and appealing at the same time.
To ensure you get the real
business and full return on investment, a strategic planning for marketing
campaign pre show, during the show and post show is required. Full time
exhibition management service where stand strategy, its designing, stand
promotion, graphic designing, merchandising, lead generation etc is handled by
professionals so that you can stay fully focused on your business. They build
stands in such a way that ounces of business potential come out of the event
for you.
Right look for booth needs
creativity in terms of lighting, sound, posters, screens, signage and
electronic presentations. Avoid too much text or overloaded visuals to be clear
and concise about your stall. Some spend a lot in buying irrelevant corporate
gifts that visitors either leave in the exhibition hall or their desk drawers.
So, choosing a right merchandise gift is another task of fairs that need deep
thoughts. Then finally, it’s important that event organizers are fully aware
about your business needs. Otherwise, the entire money will go waste if hook
candidates are not present to attract and interact with the visitors.
Cannon eye is an advertising
agency where exhibition and stall services are available exclusively for
furnishing companies. We have the suitable personnel do handle the entire
process from designing, fabrication to dismantling of stall. With experience,
creativity and skills, we put sincere efforts to make an exhibition a turning
point in the growth career of our clients.
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